B2B Trade Marketing Specialist

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Location:

Role: B2B Trade Marketing Specialist

Location: Legnago (VR)

Full/ Part-time: Full-time

Build a career with confidence

Carrier Global Corporation, global leader in intelligent climate and energy solutions is committed to creating solutions that matter for people and our planet for generations to come. From the beginning, we've led in inventing new technologies and entirely new industries. Today, we continue to lead because we have a world-class, diverse workforce that puts the customer at the center of everything we do.

About the role

He/she is the referent person for all the Trade Marketing & Promotion activities for the international markets and subsidiaries (GCS Europe).

He/she will be a part of the Channel Marketing Organization.

Key Responsibilities:

Trade & Promotion plan management and monitoring

• Be the referent for all Sales & Marketing organizations for the Trade & Promotion activities (ATL, BTL, POS, merchandising, meetings/trainings, events, ...).
• Define Trade & Promotion plan/activities for each branch and market, together with HQ and according to the BU growth strategy.
• Support and develop with the local Sales & Marketing teams all the marketing activities for all the dedicated targets.
• Monitor the progress, the marketing expenses and key performance indicators (KPIs).
• Be in touch with all Sales & Marketing teams for updating the Trade and promotion plan of each market and target, and to report progresses, costs and KPIs.
• Be proactive as a key element in sharing best practices with all Sales & Marketing teams.

Trade & Promotion activities

• Be responsible for all the core Trade & Promotion projects for international markets and subsidiaries.
• Be responsible of the strategic and operational promotional activities.
• Support and manage activities with local Sales & Marketing Teams in less organizationally structured markets.
• Support and manage local fairs and events (offline: meetings/trainings/events... and online webinars/seminars/…).
• Provide insights, define and track key performance measures of all core projects.
• Work closely with external distributors (online activities/promotional platforms, printing activities and printing quotes).

Requirements

• University Degree in Economics, Marketing, or equivalent.
• Good knowledge of Microsoft Office package.
• Fluent in English (written and spoken).
• Previous experience in B2B industries is a plus.
• 3+ years of working experience in similar roles, in an international environment.
• Good communication skills.
• Ability to work independently and in team.
• Willingness to travel.

Benefits

We are committed to offering competitive benefits programs for all of our employees, and enhancing our programs when necessary.

• Two days for week of home office
• International working environment
• Drive forward your career through professional development opportunities
• Achieve your personal goals with our Employee Assistance Programme

Our commitment to you

Our greatest assets are the expertise, creativity and passion of our employees. We strive to provide a great place to work that attracts, develops and retains the best talent, promotes employee engagement, fosters teamwork and ultimately drives innovation for the benefit of our customers. We strive to create an environment where you feel that you belong, with diversity and inclusion as the engine to growth and innovation. We develop and deploy best-in-class programs and practices, providing enriching career opportunities, listening to employee feedback and always challenging ourselves to do better. This is The Carrier Way.

Join us and make a difference.

Apply Now!

Carrier is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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